Stakeholder Management

Structure & Content

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Who Are Stakeholders?

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Anyone impacted by or invested in your project:

• Employees

• Customers or clients

• Volunteers or donors

• Suppliers or regulators

• The community

Stakeholder Engagement Plan:

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1. Identify & Prioritize
Use a matrix: Power vs. Interest. Prioritize those with high levels of both.

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2. Understand Their Needs
Ask what they care about, what they expect, and what worries them.

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3. Communicate Regularly
Adjust frequency and format depending on their influence:

• Weekly updates for donors

• Monthly check-ins with partners

• Social media engagement for customers

4. Involve Them
Invite stakeholders into the process. Make them co-creators, not just recipients.

 Stakeholder managment advice sheet